Break Out of Your Comfort Zone

Do You feel stuck? 

Do you feel that there is a glass ceiling that is holding you back from reaching your potential?

Check out this short video where ActionCOACH Steve Goranson will share with you a simple formula that will help your break through the barriers that are holding you back and keeping you in your comfort zone.

How will you break out of your comforts zone?

If you are ready to break out of your comfort zone and want to take your business to the next level sign up for a Complimentary Break Through 1/2 hour phone coaching session and discover the power of coaching

CLICK HERE to Register

Employee Engagement is the New Leadership

Our 6th President John Quincy Adams once said that if your actions inspire others to dream more, learn more, do more and become more, you are a leader.  

Those are powerful words.  Notice that he didn’t say dream or learn or do, he used the word "and".  Another sign of a good leader is one who can create leaders.  For any business, this is the first step toward creating a more valuable and sellable business.  

Good leadership develops an engaged team.  Today employee engagement is the new leadership.  Employee Engagement is the emotional commitment the employee has to the organization and its goals. Without developing engaged employees, you’re trying to move your business forward with an anchor hanging out the back.  

How much is employee disengagement costing your organization?   Here are 5 anchors of poor employee engagement that are costing your business growth, profitability, and your free time.

1. Poor Employee Engagement Creates a “ME” Culture.  Instead of working together towards the company’s common goals each employee is looking out for their own best interest.  You hear “it’s not my job” a lot and you get a lot of finger pointing.  They lose the perspective that when we work together as a team we all can achieve more: Together Everyone Achieves More.
2. Poor Employee Engagement Creates Wasted Time  When employees are not fully engaged they are not helping the company move forward.  They are doing things the way they think is best instead of looking out for what is in the best interest of the organization and what you strategically decided is best.  Without being focused on the company’s common goals, you get a lot of chaos and frustration which causes a lot of wasted time and money.
3. Poor Employee Engagement Creates More Missed Work
   When employees are working in an environment of chaos and frustration it takes toll on one’s personal energy and health.  This additional stress causes us to not get to work on time, to take more breaks, to leave early or just take unplanned days off.  This consistent interruption of work flow causes loss of productivity and profits
4. Poor Employee Engagement Creates Poor Quality of Work  If your employees don’t have their heart into it, they lose focus, they make mistakes and quality of output suffers.  The cost of this is enormous; loss of customers, wasting time doing work over, more overtime to cover the extra work involved, and increases in COGS.  These are the small hidden holes in your business that is sinking your ship and you don’t even realize it.
5. Poor Employee Engagement Creates Higher Employee Turnover  Good employees are looking for worthwhile work.. They want to be part of something big.  It’s hard to get motivated and engaged when you just feel that you are just a clog in a wheel.  The way to keep good employees is not always about the money

You can’t train employee engagement but the first step is to determine how engaged your employees are.  

Take our free employee engagement survey.  We will send an anonymous survey to your employees and provide you with a free employee engagement report.    

To sign up for your free employee engagement survey and report. 

CLICK HERE NOW!

If you would like to learn more about you too can get an "actionable" business education to improve your business's operations, sales,& bottom line contact ActionCOACH Steve Goranson at 904-739-0200. www.actioncoachjax.com

Steve Goranson has owned and operated the Northeast Florida of ActionCOACH since 2014. ActionCOACH is the World's #1 Coaching franchise with of 1000 offices in 50 different countries. They coach over 15,000 business each week.

Steve's commitment is to assist small business owners, to spend less time working "in" their business and more time working "on" their business so they can build a more valuable and sellable business. In the end, you’ll be spending less total time working, will be making more money and will have truly created the company and team you always dreamed of. In addition we will help you put the FUN back in your business and your life.

Call his office to schedule a free 1/2 hour Phone Strategy Session 904-739-0200

4 Tips to a Successful Social Media Strategy

By now most of us have figured out that social media is not a fad but a fun mental shift in the way we communicate. Buying mailing lists to target potential prospects will soon be a thing of the past.

Your social media contacts and their connections have now become your interactive database. Interactive because now you can engage in 2 way communication with the people you are connected to.

But remember, people don’t use social media because they want to be sold something. Hector Cisneros discusses in his blog Six Cardinal Rules for Success in Social Media Marketing that there are 4 reasons why people use social media. They want useful information, interesting facts, to be entertained, and to connect with other.

In building any relationship you need to understand the other person’s needs and wants. Continuing to ask friends for favors and giving nothing in return is a quick way to lose friends.  With social media the BNI motto of givers gain really holds true.

If you are trying to build your business through social media there are 4 basic rules to follow in order to successfully communicate with your new interactive database.

1. Be Human – As Jeffery Gitomer says, people buy from people they like. Don’t join a LinkedIn group discussion and start spamming the discussion about your next seminar. It would me like walking up to a group of people in conversation and you start selling them on your business. That’s plain rude.
   
2. Add Value – Sales is about building relationships. What can you do to provide value to your social media contacts and their connections? Provide interesting facts or useful information that your connections are looking for.
   
3. Interact – Create a dialog to build trusts and a relationship with your contacts. What’s nice is that with social media, your conversation can go viral reaching out to your contacts connections that you are not currently connected to.
   
4. Promote – Don’t hard sell. Use soft promotion to communicate how you can help your contacts get what they want. Promote your business in a way that you provide value to your contacts.

Most importantly, remember tip #1 Be Human. You communicating with a live human being and not a computer or a smart phone.

Is your company’s marketing awesome or lame? Take our quick marketing test to see how effective your current marketing efforts are.  CLICK HERE to take the FREE marketing test